Marketing Mix Project

As we are student in Finance major, we study a subject which called financial marketing service in this subject we study how we can do an marketing for the service that the banks offer or for a banking product. So we have an project that include 2 parts in the first part we should search for an organization and we chose Al Rostmani International Exchange and then we do an interview with some one in the marketing department to ask him in more details about the company and specific in one product which was travel chuqe that they offer to their customer.After the interview we should write an report and it's should be an Organization introduction,Product description, target market, competition, Pricing objectives, Distribution process, Promotion mix, Physical evidence, People and Proactive customer service this all are about the product that we chosen. In the 2'end part we should prepare an presentation about this company but this time we must give them an idea about a new product in the same what we write in the report but it will be presented this time. This Presentation is due in the last of this semester.